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Advertising that hits its target perfectly! - Stand Marketing
Advertising that hits its target perfectly! - Stand Marketing
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Advertising that hits its target perfectly!

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29 Jun Advertising that hits its target perfectly!

Posted at 22:51h in Marketing strategy by

A campaign for Sheba cat food stands out because it perfectly captures the relationship between cats and the people who are subservient to them (i.e., feed them, live with them, love them, adore them, care for them).

As someone who shares her home with a cat (shown here busy at work), I can say that a sense of humor is the essence of our relationship.  How else to explain why a woman with a PhD in English and a successful career in marketing would let her cat run the show?

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