marybjohnson, Author at Stand Marketing
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Author: marybjohnson

http://www.adweek.com/adfreak/not-even-sex-can-get-way-peoples-love-cats-says-sheba-ad-172276 This campaign stands out because it perfectly captures the relationship between cats and the people who are subservient to them (i.e., love them). As someone who shares her home with a cat (shown here busy at work), I can say that a sense of humor is the...

In my previous blog, I applauded REI’s decision to close its doors on Black Friday and pay its employees to stay home and enjoy the great outdoors. But though its brick-and-mortar stores were closed, its website was wide open. Based on stats from the National Retail Federation (NRF)...

Earlier in my career, when I was creative director at a major B2B hot shop, I had a presentation that I gave to clients and ad clubs in other cities. The presentation revolved around a tall clear acrylic box filled with 1,500 clear plastic beads and...